[{"id":270872379556,"handle":"apparel","title":"Apparel","updated_at":"2026-06-05T11:21:34-05:00","body_html":"","published_at":"2021-06-03T11:23:28-05:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Apparel"}],"published_scope":"global"},{"id":271488483492,"handle":"collabs","updated_at":"2026-06-05T11:21:34-05:00","published_at":"2021-06-10T11:27:56-05:00","sort_order":"manual","template_suffix":"collection-landing","published_scope":"global","title":"Collabs","body_html":""},{"id":289701363876,"handle":"fathers-day","updated_at":"2026-06-05T14:44:44-05:00","published_at":"2023-05-11T14:21:28-05:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Father's Day","body_html":"\u003cp\u003eThis Father's Day, show Dad some love with gear that speaks his language — bold, iconic, and unmistakably Whataburger.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDrinkware\u003c\/strong\u003e — Keep his coffee hot and his Whataburger pride hotter\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApparel\u003c\/strong\u003e — Tees and hats built for the dad who knows what's good\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGifts \u0026amp; Collectibles\u003c\/strong\u003e — Limited-edition finds he won't see coming\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhether he's a WhataDad through and through or just discovering the legend, these gifts are guaranteed to land. Shop the collection and make his day as amazing as a #1 with jalapeños.\u003c\/p\u003e"},{"id":650152804715,"handle":"hooey","title":"Hooey","updated_at":"2026-06-05T06:08:21-05:00","body_html":"\u003cp\u003eHooey x Whataburger come together in a collection that's as bold as the brands behind it. From the rodeo arena to the drive-thru, this limited-edition lineup blends Hooey's signature Western style with Whataburger's iconic orange-and-white spirit — built for fans who rep both with pride.\u003c\/p\u003e\n\u003cp\u003eShop exclusive hats, polos, and gear you won't find anywhere else. Because some things are just better together.\u003c\/p\u003e","published_at":"2026-05-15T15:00:40-05:00","sort_order":"manual","template_suffix":"special-collection","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Hooey"}],"published_scope":"global","image":{"created_at":"2026-05-29T04:53:30-05:00","alt":null,"width":3001,"height":1001,"src":"\/\/shop.whataburger.com\/cdn\/shop\/collections\/WBHQ26-Retail-05-28-Fathers_Day_II-Hooey-Homepage_Banner_-_Desktop_3000x1000_9b168274-6cd0-4031-93b2-263a8bc16f08.jpg?v=1780587875"}},{"id":633659556203,"handle":"new-arrivals","title":"New Arrivals","updated_at":"2026-06-05T06:08:21-05:00","body_html":"\u003cp\u003eShop the newest items at Whatastore!\u003c\/p\u003e","published_at":"2025-03-06T13:59:54-06:00","sort_order":"created-desc","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"New!"}],"published_scope":"global"},{"id":493186023588,"handle":"tees-2","title":"T-Shirts","updated_at":"2026-06-05T06:08:21-05:00","body_html":"","published_at":"2024-02-09T15:16:47-06:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"T-Shirt"}],"published_scope":"global"}]
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Rodeo meets drive-thru, and it's a perfect match. The limited-edition Hooey x Whataburger Tan Cowboy Burger Tee brings two Texas legends together on one seriously fun shirt. The front keeps it clean with the WhataRodeo Hooey collab logo, while the back tells the real story—a cowboy roping a Whataburger in full rodeo fashion under "The Real Cowboy's Burger" graphic.
The soft cotton-poly blend delivers that broken-in, vintage feel from the first wear, and the warm tan colorway keeps things laid-back and versatile. This is the kind of tee that starts conversations and finishes cravings.
Features:
Limited-edition Hooey x Whataburger collaboration
WhataRodeo Hooey collab logo on the front
"The Real Cowboy's Burger" full-color graphic on the back
Soft vintage feel in a warm tan colorway
50% Cotton, 50% Polyester blend for all-day comfort
Relaxed fit for easy, everyday wear
Ranch life, game day, or midnight Whataburger runs—this tee rides with you. Rope one before they're gone.
